Tuesday, October 28, 2014

Fall 2014 Makeup Trends Podcast

Fall 2014 Makeup Trends


             Hi! My name is Airess and today I am going to be talking about my favorite makeup trends for Fall. Now, I don’t know if you are as excited as I am about Fall, but I just love the cooler temperatures because they allow for so much fun when it comes to styling outfits and makeup. I decided to do my makeup today using those trends so that you guys could see firsthand what my favorites are, how they can be worn, and I will even show you some of my favorite products to achieve these trends. The first major trend for fall is the bold brow. The bold brow was definitely seen during Fashion Week this year at the Christian Sirano, Rebecca Minkoff and a host of other shows and I absolutely love it. Some people have naturally bold brows but if not I definitely recommend filling in your brows with either a pencil or powder, or both like I sometimes do. My favorite brow product at the moment is this Ofra Universal Brow Pencil. The pencil is made with beeswax so it is the perfect product for stay in place brows.    The next trend is bold winged/cat eyeliner in very opaque black as well as very bright bold colors as seen in the Cushnie et Ochs show this year. To do this trend I used my favorite MAC gel liner in Blacktrack. Another way to incorporate two trends in one is to use a metallic color for eyeliner which I have done on my lower lash line using the Urban Decay 24/7 Glide On Eye Pencil in Binge. Lastly, but certainly not least, since it is my favorite way to play up any look, is the bold wine/deep berry/vampy lip. This trend is always in season for Fall and you can never go wrong with a nice lip color. To achieve this trend, I started out lining my lips with a dark lip pencil to prevent any bleeding/feathering and then I used MAC’s Rebel lipstick mixed with a little bit of Wet N’ Wild’s Sugar Plum Fairy. Love it. So these were my favorite trends for Fall this year, and I would definitely love to hear what your favorites were. Stay fabulous!

Tuesday, October 7, 2014

Blogging Tips Pt. 2

            Economy of words is a phrase used to describe the idea of using fewer more descriptive words rather than less descriptive and drawn out. This is important when it comes to blogging because you don’t want to lose your reader. You want your reader to have enough time to actually read your post and not get lost in the words. Sometimes, less is more and it is better to be short and to the point, when communicating conversationally.
            Hat tipping (h/t) is an important phrase in the blogger world.  H/T is the act of acknowledging when a writer has received inspiration from or borrowed an idea or work from another writer. It is derived from the act of tipping your hat when seeing/acknowledging someone you know. This is important in the blogger world because you don’t want to plagiarize, even when not in an academic setting, and it is also a way to improve readership for someone else at the same time. 

Why I Created This Blog

This blog was created for a class that I am taking at my university that teaches about the many digital tools that are used online for communication (i.e., blogs, vlogs, podcasts, microblogs, and social networking in general). I am hoping that I learn enough about blogging and really get into the grove of blogging so that it is something that sticks with me and is something that I will want to continue doing as a hobby. 

This blog is going to be a reflection of me and all of the things that I enjoy doing and find interesting, I will cover pretty much everything from makeup/beauty, fashion, food, current events, and popular culture.

Thank you for reading and I look forward to interacting with you, my reader. 

Enjoy! 

Designing Blogs




            When considering the design of your blog there are many tips and tricks that can be applied that will help make your blog stand out while still being easily readable and a portrayal of you as the author at the same time. When it comes to the design of the blog, it is imperative that the design fits the topic of your blog. The audience for my blog is women between the ages of about 18 and 35 and I will cover topics such as makeup and beauty and professional advice for women, so when thinking of the layout and fonts I wanted to use, I decided to go with something very feminine.  I used the watermark template that incorporated multiple shades of pink and very nice almost feminine font that resembled calligraphy writing. Color is also something that has to be taken into consideration. Because I chose to have a light pink background, if my font was white or a light pink it would be very hard to read. Also, to fit in with my feminine theme, instead of going with a traditional black font, I chose to go with a dark purple. All of these aspects and more should be taken into consideration when designing a blog to ensure a finished product that you would be proud to let your audience read.